Positive Reinforcement, Negative Reinforcement and What People Get Wrong About Both
- Derrick Fox
- May 16
- 2 min read
Positive reinforcement gets a lot of attention in modern dog training, and rightfully so. But the term itself is widely misunderstood, and so is its counterpart. When I explain these concepts to new clients, I watch something click that makes everything else fall into place.
Let's Start With What Positive and Negative Actually Mean
In behavioural science, positive and negative do not mean good and bad. They are mathematical terms. Positive means something is added to the situation. Negative means something is removed from it. Reinforcement means the behaviour increases as a result. That's the whole framework.
Positive reinforcement means you add something the dog values to increase a behaviour. The dog sits, you deliver a piece of chicken. Because something desirable was added, the dog becomes more likely to sit again. Simple, clean, and incredibly powerful when applied with good timing.
Negative reinforcement means you remove something the dog finds uncomfortable to increase a behaviour. The dog steps into heel position and the gentle pressure on the leash releases. Because something mildly aversive was removed at the moment of correct behaviour, the dog becomes more likely to move into that position again. This is not punishment. It is not unkind. It is a fundamental mechanism of how all animals learn.
How Our System Uses Both
The system is built on an elegant sequence of these two principles. Gentle pressure is applied alongside the command. The instant the dog complies, that pressure releases. Then immediately, a reward follows.
The dog experiences this as a clear and consistent pattern. Compliance makes the pressure stop and something good arrive. Non-compliance keeps the pressure present. Without any punishment, without any coercion, the dog finds its advantage in the system and starts choosing the behaviour. Bart Bellon describes it this way: the dog does not fight the system because it finds its advantage in the system.
One Critical Point About When We Use It
Our system is never introduced to a behaviour the dog doesn't yet fully understand. We build behaviours through positive reinforcement first. The dog learns through reward, through play, through clear communication, until the behaviour is solid and the dog genuinely understands what is being asked. Only at that point, and only when needed, do we introduce this tool.

At Fox K9, we live 90 percent of our training in positive reinforcement and relationship building. The science simply gives us a complete toolkit. Understanding the difference between these quadrants is how you stop second-guessing your training decisions and start making them with confidence.


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